Identification information that enables us to see how our users are interacting with our site and how frequently they are returning, as well as to streamline their experiences using the Services. Our cookies also let us know if we are delivering quality products and services. The cookies we use do not contain any personally identifiable information.
If you set your browser software to reject cookies, you may not be able to use all of the features of the Services. Our third-party advertisers may place or recognize a unique "cookie" on your browser if you click on their advertisements.
(c) Pixel Tags. Cherokee DNA shares website usage information about visitors to our website with reputable third-party advertisers for the purpose of targeting and measuring the effectiveness of our Internet advertisements. For this purpose, Cherokee DNA and our third-party advertising companies monitor some of the pages you visit on our website through the use of pixel tags (also called clear gifs and web beacons).
The information collected by Cherokee DNA and our third-party advertising companies through the use of these pixel tags does not contain personally identifiable information. For more information about our third-party advertisers, including instructions on how to opt-out of their targeting programs, please e-mail us at firstname.lastname@example.org.
Cherokee DNA also works with Yahoo! and other search engine companies to research advertising effectiveness of our web site. These search engines use pixel tags to conduct this research on our behalf. The information collected through these pixel tags is used for advertising reporting and analysis and to improve the effectiveness of our marketing efforts. Information recorded through the use of these pixel tags is aggregated by the search engines and then shared with us; the aggregate information contains no personally identifiable information You may choose to opt-out of providing this information. For instructions on how to do so, please e-mail us at email@example.com.
(d) Contact Information and Other Personally Identifying Information.
Cherokee DNA may obtain access to your name, e-mail address and other contact information when you become a customer of Cherokee DNA, provide comments, submit a problem, provide your name or return contact information in a request for information, or place an order with us.
When you order from Cherokee DNA, you may choose to provide us with your contact and other personally identifying information, as well as demographic and genealogical information in order to help us fulfill your order. Cherokee DNA uses such information to complete your DNA test report order and to notify you if we require additional information.
To prevent unauthorized access, maintain data accuracy, and ensure the appropriate use of information, Cherokee DNA has physical, electronic, and managerial procedures to safeguard and secure the information it collects online. However, data security is a constantly evolving art and science. You should consider any communication that you transmit to Cherokee DNA (such as data, questions or answers, comments, or suggestions) as non-confidential, and you agree that Cherokee DNA will not be liable or responsible if information that belongs to you is intercepted and used by an unintended recipient.
You may also contact us at this address if you think any information we have collected about you is inaccurate or incomplete or if you want to make changes to the types of information about you that Cherokee DNA may be collecting.
To request a copy of the personally identifiable information you have sent to Cherokee DNA, please send an e-mail containing your request to firstname.lastname@example.org. You must provide your full name and the e-mail address from which the request is received (and to which the response will be sent) must match the e-mail on file with Cherokee DNA. You may then correct or delete such information using the procedures specified in the e-mail.
This agreement was last revised on October 11, 2016.